{"id":5759,"date":"2021-05-10T04:50:00","date_gmt":"2021-05-10T04:50:00","guid":{"rendered":"https:\/\/www.magetop.com\/blog\/?p=5759"},"modified":"2021-07-23T10:13:57","modified_gmt":"2021-07-23T10:13:57","slug":"thiet-lap-seo-tot-nhat-trong-magento-2","status":"publish","type":"post","link":"https:\/\/www.magetop.com\/blog\/thiet-lap-seo-tot-nhat-trong-magento-2\/","title":{"rendered":"H\u01b0\u1edbng d\u1eabn c\u1ea5u h\u00ecnh c\u00e0i \u0111\u1eb7t SEO t\u1ed1t nh\u1ea5t trong Magento 2"},"content":{"rendered":"\n

M\u1ecdi c\u1eeda h\u00e0ng Magento 2 \u0111\u1ec1u mong mu\u1ed1n th\u1ef1c hi\u1ec7n t\u1ed1t nh\u1ea5t ph\u01b0\u01a1ng ph\u00e1p SEO \u0111\u1ec3 c\u1eeda h\u00e0ng c\u1ee7a h\u1ecd c\u00f3 x\u1ebfp h\u1ea1ng cao tr\u00ean Google, t\u1eeb \u0111\u00f3 c\u00f3 \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi mua h\u00e0ng h\u01a1n, l\u00e0m cho doanh s\u1ed1 c\u1ee7a c\u1eeda h\u00e0ng gia t\u0103ng. Nh\u01b0 ch\u00fang ta \u0111\u00e3 bi\u1ebft Magento 2 c\u00f3 nh\u1eefng c\u00e0i \u0111\u1eb7t SEO s\u1eb5n c\u00f3, n\u01a1i b\u1ea1n c\u00f3 th\u1ec3 t\u0103ng l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp c\u0169ng nh\u01b0 t\u0103ng m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ed1i v\u1edbi c\u1eeda h\u00e0ng. Khi SEO \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng cho b\u1ea5t k\u1ef3 c\u1eeda h\u00e0ng n\u00e0o th\u00ec l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp kh\u00f4ng ch\u1ec9 t\u0103ng m\u00e0 c\u00f2n c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng trong t\u1ed5ng th\u1ec3 c\u1eeda h\u00e0ng. \u0110\u1ec3 SEO hi\u1ec7u qu\u1ea3 h\u01a1n, Magento c\u00f3 c\u00e1c ch\u1ee9c n\u0103ng b\u1ea1n ch\u1ec9 c\u1ea7n thi\u1ebft l\u1eadp. Trong b\u00e0i vi\u1ebft n\u00e0y m\u00ecnh s\u1ebd h\u01b0\u1edbng d\u1eabn b\u1ea1n c\u00e1ch c\u1ea5u h\u00ecnh c\u00e0i \u0111\u1eb7t SEO t\u1ed1t nh\u1ea5t trong Magento 2.<\/p>\n\n\n\n\n\n

Nh\u1eefng vi\u1ec7c c\u1ea7n l\u00e0m \u0111\u1ec3 c\u1ea5u h\u00ecnh c\u00e0i \u0111\u1eb7t SEO t\u1ed1t nh\u1ea5t trong Magento 2<\/h2>\n\n\n\n

1. Thi\u1ebft l\u1eadp ti\u00eau \u0111\u1ec1 trang ch\u1ee7<\/h3>\n\n\n\n

\u0110\u0103ng nh\u1eadp trang admin Magento 2 ch\u1ecdn CONTENT -> Pages -> t\u00ecm trang ch\u1ee7 -> Select -> Edit.<\/strong><\/p>\n\n\n\n

\"\u0111\u1eb7t<\/figure>\n\n\n\n

2. T\u1ed1i \u01b0u c\u00e1c Metadata SEO<\/h3>\n\n\n\n

Thi\u1ebft l\u1eadp Meta Data cho trang danh m\u1ee5c<\/h4>\n\n\n\n

\u0110i\u1ec1u h\u01b0\u1edbng \u0111\u1ebfn CATALOG -> Categories -> Search Engine Optimization<\/strong>, b\u1ea1n c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng thi\u1ebft l\u1eadp c\u00e1c th\u1ebb meta.<\/p>\n\n\n\n

\"thi\u1ebft<\/figure>\n\n\n\n

Meta Title:<\/strong> \u0110\u01b0\u1ee3c hi\u1ec3n th\u1ecb tr\u00ean c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm d\u01b0\u1edbi d\u1ea1ng ti\u00eau \u0111\u1ec1 c\u1ee7a trang. Gi\u1edbi h\u1ea1n l\u00e0 70 k\u00fd t\u1ef1, v\u00ec v\u1eady b\u1ea1n c\u1ea7n t\u1eadn d\u1ee5ng t\u1ed1i \u0111a t\u1ea5t c\u1ea3 c\u00e1c t\u1eeb kh\u00f3a.<\/p>\n\n\n\n

Meta Keywords:<\/strong> Kh\u00f4ng c\u00f3 gi\u1edbi h\u1ea1n cho c\u00e1c t\u1eeb kh\u00f3a, nh\u01b0ng b\u1ea1n kh\u00f4ng n\u00ean \u0111i\u1ec1n \u0111\u1ea7y \u0111\u1ee7 c\u00e1c t\u1eeb kh\u00f3a m\u00e0 ch\u1ec9 n\u00ean th\u00eam c\u00e1c t\u1eeb kh\u00f3a li\u00ean quan \u0111\u1ebfn s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5.<\/p>\n\n\n\n

Meta Description: <\/strong>Th\u00eam m\u1ed9t \u0111o\u1ea1n m\u00f4 t\u1ea3 h\u1ea5p d\u1eabn s\u1ebd l\u00e0m cho trang c\u00f3 nhi\u1ec1u l\u01b0\u1ee3t nh\u1ea5p chu\u1ed9t h\u01a1n v\u00e0 b\u1ea1n c\u00f3 th\u1ec3 thu h\u00fat ng\u01b0\u1eddi d\u00f9ng. Gi\u1edbi h\u1ea1n l\u00e0 255 k\u00fd t\u1ef1 nh\u01b0ng \u0111\u1ec3 t\u1ed1i \u01b0u nh\u1ea5t th\u00ec b\u1ea1n ch\u1ec9 n\u00ean \u0111i\u1ec1n 150-160 k\u00fd t\u1ef1.<\/p>\n\n\n\n

Thi\u1ebft l\u1eadp Meta Data cho trang s\u1ea3n ph\u1ea9m<\/h4>\n\n\n\n

B\u1ea1n \u0111i\u1ec1u h\u01b0\u1edbng t\u1edbi STORES -> Configuration -> CATALOG -> Catalog -> Product Fields Auto-Generation<\/strong>.<\/p>\n\n\n\n

\"thi\u1ebft<\/figure>\n\n\n\n

B\u1ea1n s\u1ebd c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng thi\u1ebft l\u1eadp cho t\u1ea5t c\u1ea3 c\u00e1c s\u1ea3n ph\u1ea9m trong c\u1eeda h\u00e0ng nh\u1edd tr\u01b0\u1eddng t\u1ef1 \u0111\u1ed9ng t\u1ea1o n\u00e0y.<\/p>\n\n\n\n

3. Thi\u1ebft l\u1eadp Robots.txt<\/h3>\n\n\n\n

M\u1ed9t trong nh\u1eefng c\u1ea3i ti\u1ebfn t\u1ed1t v\u00e0 n\u00e2ng cao nh\u1ea5t trong Magento 2 l\u00e0 kh\u1ea3 n\u0103ng ch\u1ec9nh s\u1eeda t\u1ec7p robots.txt. \u0110\u00f4i khi nhi\u1ec1u ch\u1ee7 c\u1eeda h\u00e0ng b\u1ecf qua v\u00e0 c\u00f3 th\u1ec3 kh\u00f4ng th\u1ef1c hi\u1ec7n \u0111\u00fang c\u00e1ch. \u0110i\u1ec1u h\u01b0\u1edbng v\u00e0o CONTENT -> Configuration -> Search Engine Robots<\/strong>. N\u1ebfu b\u1ea1n c\u00f3 m\u1ed9t trang kh\u00f4ng l\u1eadp ch\u1ec9 m\u1ee5c th\u00ec h\u00e3y chuy\u1ec3n n\u00f3 th\u00e0nh \u201cNOINDEX, NOFOLLOW\u201d.<\/p>\n\n\n\n

\"Thi\u1ebft<\/figure>\n\n\n\n

Tham kh\u1ea3o b\u00e0i vi\u1ebft H\u01b0\u1edbng d\u1eabn c\u00e1ch c\u1ea5u h\u00ecnh Robots.txt trong Magento 2<\/a> \u0111\u1ec3 \u0111\u01b0\u1ee3c chi ti\u1ebft h\u01a1n.<\/p>\n\n\n\n

4. T\u1ea1o Sitemap XML<\/h3>\n\n\n\n

M\u1ed9t nhi\u1ec7m v\u1ee5 r\u1ea5t quan tr\u1ecdng kh\u00e1c trong SEO l\u00e0 Sitemap(s\u01a1 \u0111\u1ed3 trang web) v\u00ec n\u00f3 gi\u00fap b\u1ea1n \u0111\u1eb7t trang web c\u1ee7a m\u00ecnh trong SERPs khi trong qu\u00e1 tr\u00ecnh l\u1eadp ch\u1ec9 m\u1ee5c c\u1ee7a c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm. \u0110\u1ec3 t\u1ea1o, h\u00e3y \u0111i\u1ec1u h\u01b0\u1edbng \u0111\u1ebfn STORES -> Configuration -> CATALOG -> XML Sitemap<\/strong>. N\u1ebfu b\u1ea1n mu\u1ed1n g\u1eedi tr\u1ef1c ti\u1ebfp s\u01a1 \u0111\u1ed3 trang web t\u1edbi robots.txt th\u00ec ch\u1ec9 c\u1ea7n b\u1eadt Enable Submission to Robots.txt<\/strong>.<\/p>\n\n\n\n

\"t\u1ea1o<\/figure>\n\n\n\n

\u0110\u1ec3 xem c\u00e1ch t\u1ea1o chi ti\u1ebft h\u01a1n b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o H\u01b0\u1edbng d\u1eabn c\u00e1ch t\u1ea1o Sitemap trong Magento 2<\/a>.<\/p>\n\n\n\n

5. Thi\u1ebfp l\u1eadp th\u1ebb Alt \u1ea3nh<\/h3>\n\n\n\n

Th\u1ebb alt c\u1ee7a t\u1ea5t c\u1ea3 c\u00e1c h\u00ecnh \u1ea3nh l\u00e0 r\u1ea5t quan tr\u1ecdng khi n\u00f3i \u0111\u1ebfn SEO, v\u00ec c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm kh\u00f4ng th\u1ec3 \u0111\u1ecdc hi\u1ec3u \u0111\u01b0\u1ee3c h\u00ecnh \u1ea3nh, n\u00ean vi\u1ec7c th\u00eam th\u1ebb alt \u0111\u1ec3 m\u00f4 t\u1ea3 v\u1ec1 b\u1ee9c \u1ea3nh s\u1ebd gi\u00fap cho c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm hi\u1ec3u b\u1ee9c \u1ea3nh c\u1ee7a b\u1ea1n. \u0110i\u1ec1u h\u01b0\u1edbng \u0111\u1ebfn CONTENT -> Configuration -> HTML Head <\/strong>v\u00e0 Header<\/strong> \u0111\u1ec3 ch\u1ec9nh alt \u1ea3nh.<\/p>\n\n\n\n

6. Thi\u1ebft l\u1eadp th\u1ebb Canonical<\/h3>\n\n\n\n

M\u1ed9t \u0111i\u1ec1u kh\u00f4ng t\u1ed1t cho SEO \u0111\u00f3 ch\u00ednh l\u00e0 n\u1ed9i dung tr\u00f9ng l\u1eb7p. \u0110\u1ec3 \u0111\u1ed1i ph\u00f3 v\u1edbi t\u1ea5t c\u1ea3 c\u00e1c lo\u1ea1i n\u1ed9i dung tr\u00f9ng l\u1eb7p, b\u1ea1n c\u1ea7n s\u1eed d\u1ee5ng th\u1ebb Canonical. N\u00f3 ng\u0103n ch\u1eb7n vi\u1ec7c l\u1eadp ch\u1ec9 m\u1ee5c c\u1ee7a t\u1ea5t c\u1ea3 c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 danh m\u1ee5c \u0111\u00e3 l\u1ecdc. \u0110\u1ec3 tri\u1ec3n khai n\u00f3, h\u00e3y \u0111i\u1ec1u h\u01b0\u1edbng \u0111\u1ebfn STORES -> Configuration -> CATALOG -> Catalog -> Search Engine Optimization<\/strong>. N\u00ean b\u1eadt th\u1ebb Canonical cho c\u00e1c s\u1ea3n ph\u1ea9m c\u0169ng nh\u01b0 danh m\u1ee5c.<\/p>\n\n\n\n

\"thi\u1ebft<\/figure>\n\n\n\n

K\u1ebft Lu\u1eadn<\/h2>\n\n\n\n

Nh\u01b0 v\u1eady l\u00e0 m\u00ecnh \u0111\u00e3 h\u01b0\u1edbng d\u1eabn xong c\u00e1ch c\u1ea5u h\u00ecnh c\u00e0i \u0111\u1eb7t, thi\u1ebft l\u1eadp SEO t\u1ed1t nh\u1ea5t trong Magento 2. M\u00ecnh hy v\u1ecdng b\u1ea1n s\u1ebd c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n SEO cho c\u1eeda h\u00e0ng Magento 2 c\u1ee7a m\u00ecnh b\u1eb1ng c\u00e1ch th\u1ef1c hi\u1ec7n c\u00e1c thi\u1ebft l\u1eadp tr\u00ean.<\/p>\n\n\n\n

C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 \u0111\u1ecdc b\u00e0i vi\u1ebft.<\/p>\n","protected":false},"excerpt":{"rendered":"

Trong b\u00e0i vi\u1ebft n\u00e0y m\u00ecnh s\u1ebd h\u01b0\u1edbng d\u1eabn b\u1ea1n c\u00e1ch c\u1ea5u h\u00ecnh c\u00e0i \u0111\u1eb7t SEO t\u1ed1t nh\u1ea5t trong Magento 2.<\/p>\n","protected":false},"author":108,"featured_media":6697,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[226],"tags":[1586,1587,1588,326],"class_list":["post-5759","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vn","tag-cau-hinh-cai-dat-seo-tot-nhat-trong-magento-2","tag-huong-dan-cau-hinh-cai-dat-seo-tot-nhat-trong-magento","tag-huong-dan-cau-hinh-cai-dat-seo-tot-nhat-trong-magento-2","tag-seo-magento-2"],"yoast_head":"\nH\u01b0\u1edbng d\u1eabn c\u1ea5u h\u00ecnh c\u00e0i \u0111\u1eb7t SEO t\u1ed1t nh\u1ea5t trong Magento 2 - Magetop Blog<\/title>\n<meta name=\"description\" content=\"SEO l\u00e0 m\u1ed9t vi\u1ec7c quan tr\u1ecdng v\u1edbi website. 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